Being introverted or extraverted isn’t inherently good or bad. In fact, we all have to cross over to the other side every once in a while.
Interesting people are part of interesting groups. There is a large chance that one of those interesting people might save your business one day. Sometimes all it takes is one connection or one opportunity.
Without the audacity to reach out to interesting people, you pretty much stay in your lane without expanding your network, thus limiting your business’ survival chances.
Without knowing when to tone it down a notch, extraverts might scare their audience away.
Everything in moderation. There is no need for introverts or extroverts to change who they are in essence, but a little crossover now and then doesn’t hurt.