Some problems in business are very well documented, resulting in a lot of literature and knowledge altogether around a specific problem.
Other problems are so exotic, you’re pretty much on your own.
Both are good and bad.
Upon encountering a well-known problem in business, you can immerse yourself in a bath of knowledge. Study all there is to know around the issue at hand.
For instance, when your company is acquiring another company, how do you ensure the inherent culture is (re)aligned, so everybody operates on the same wavelength. Let’s say you want to expand and open up shop in a particular country or state. Transform your restaurant into a franchise business… The list with well-known challenges goes on.
The issue is this. Documentation around well-known challenges is almost always made available from a positive point of view. Meaning, after the challenge has been tackled successfully. What’s even more interesting is learning about how other people failed in an attempt to tackle the said challenge.
Optimize for not failing, don’t optimize for success. Small nuance, big difference.