brand new brand

How exhilarating it is to be at the forefront of something new.

Fourteen years ago, right before I left my home country for an undefined period, a friend of mine told me this: “you’ll get to reinvent yourself and be a whole new you.”

I always had trouble understanding what she meant by that. In my mind, I was happy with who I was. So why should I reinvent myself?

I think she meant that, upon starting something new, you have a choice to meticulously and deliberately curate baggage that you want to leave behind.

Here is to a new beginning. One that is bound to be stunningly phenomenal. A brand new you. A — no negativity allowed — rebranding for your business, kicking last year in the behind. May your personal and entrepreneurial endeavors be prosperous.

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